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Okay, So Your Business Model Sucks: How To Make Peace With Your Suckage And Accept The Need For Change
A few life lessons from a multi-talented professional sucker.
Sometimes, I suck. Sometimes you suck, too, and so does your mom, your mentor, your role model, and everybody else on Earth. Occassional suckage — sometimes frequent suckage — is a part of the human condition.
That doesn’t stop the experience from, well, sucking. Sometimes sucking feels so bad we let it stop us from moving forward, and at other times we hate it so deeply we simply refuse to admit it's happening.
Let’s face it, though — a good portion of our ideas, works, and attempts? They really do suck.
If you don’t admit it to yourself, that suckage won’t go away. The world will still think your idea sucks. Reality will still function based on the inherent suckage of the relative suckee, be it a goal, a course of action, or a business model.
Successful people — God, don’t you hate them? — usually have a good grasp of their own suckage. They’re successful not because they don’t suck at comparable rates to the rest of us, but rather because they accept and even embrace that suckage with (moderate) grace and a determination to learn from it.
